SEO stands for “search engine optimization”. With its help, you can bring your blog to number 1 in Google and popular search engines. When you type a keyword into Google or another search engine, Google returns results that are connected to that query.
When you find a blog or website at the top of a search engine, it signifies the blog’s SEO has been done very well.
Create Unique/Quality Content
This is the biggest fact, that Google likes unique and high-quality content the most. And if you use Adsense on the blog, then you also get very good CPC on unique content.
To write a unique post, search for a topic on which very little has been written and the search volume is also high. Because if you keep writing on the already existing topic then you may find it difficult to get traffic.
You can find topics on which you can write unique posts by using Google Keyword Planner or any paid tools.
Along with unique content, the quality of your content should also be high. You should have complete knowledge of any topic or keyword you write a post on. You can create a high-quality post by doing a lot of research on that topic.
Apart from this, you can improve your content by creating eye-catching images, videos or other multimedia.
Include Main Keyword in URL
The URL assists search engines in understanding what your blog post is about, and when you include your primary keyword in the URL, search engines can quickly determine what the content is about. This is why keywords should be included in your URL. Also, make your URLs SEO-friendly, short, and relevant.
Start Your Title with Keyword
According to on-page optimization, including keywords in the title is essential. But how to connect it? To rank well in search engines, add the keyword at the beginning of your title.
Keyword Density Check
Keyword density means the percentage of the keyword you have done in the post. It is very important to use the keywords in the post in the right way and where it is necessary. It would be better if you use the keywords in the post at least once, although it is okay to keep the keyword density from 1.50% to 2% for SEO. Using too many keywords can make it difficult for the post to rank on search engines.
To check keyword density, you can use custom plugins on WordPress blog and if you do blogging on Blogspot, then you can use other free tools and you should follow these primary tips which are given by lots of SEO Agency Sydney.
A properly optimized image is considered better for blog SEO. If you use a large size image, it slows down the loading time of your page, which can become a problem in getting ranked high on the search engine.
To optimize the image, it is very important for you to compress its size. For that, you have many tools available for free, by which you can compress the image.
If your blog is on WordPress, then you can use any of the free images optimize plugins and if you do blogging on Blogspot, then you can use Compress.io or any other tool.
Apart from this, the format of the image is also very important, it is considered better to do .jpg or .png images in the post.
In image optimization, it is very important to optimize the image filename as well, you can use keywords in the image filename.
Try to Write Long Post
Google gives more importance to long posts than short posts, so if you want to get a high rank then it is very important for you to write long posts.
You can write a long post by doing complete research on any topic you write on it because the short post neither gets a high rank on the search engine nor is it beneficial for the user.
So if you want to get a high ranking on a search engine then you should try to write a post of at least 2000 words.
Improvement in Internal Linking Structure
The links you give to your other posts inside the blog post are called internal links, internal links are the most important factor for the SEO of the blog.
By using internal links properly, you can get a high ranking on search engines, and the bounce rate of the blog can also be reduced.
It is better to use at least 5 and a maximum of 10 internal links in the post, but if your post is large then you can use more links.
Wherever it is inside the blog post and you can do it with a couple of links at the end of the post. You should do only those internal links which are more related than important and post. Use the links of such posts which can bring more traffic to your blog.
Use External Links
You cannot post all kinds of information on your blog, so you can improve the ranking of your site by using the external link of a trusted website wherever you need it.
While using external links, keep in mind that the domain authority of the website you are linking to is good. And also check the spam score of that website with the Moz tool.
If you create the right external links, then it shows how much research you have done while writing the post and the user also gets a direct link to the referral, which saves his time as well.
So if you want to get a high ranking on search engines, then you can give external links wherever needed. And take care of one thing, your given external link should be open in a new tab only.
Correct Grammar of the Post
Search engines do not give much importance to a post written with a very simple grammar mistake. And it is very difficult to rank that post.
If there is a grammar mistake in your posts, then you can start correcting it. You can also use many free or paid tools.
Correcting the grammar mistake will increase the value of your post. It will be easier to get a high rank in search engines.
Use the Caption in the Image
Captioning the image is very important for the page. So that the search engine can easily know on which subject the images of your post are.
These ten SEO strategies are only the tip of the glacier when it comes to search engine optimization, but they’re a great place to start. It will take time for your website to rank well in search engines, so be calm while you implement these suggestions.